Rick Parmar founded Brit-Asian magazine in 2006, the first free publication to fuse both British and Asian lifestyle, trends and culture.

Since then the brand has moved leaps and bounds and has been the first magazine of its kind to champion stars including Bollywood superstar Aishwarya Rai, US girl group The Pussycat Dolls and R&B star Jay Sean.

Parmar has created a magazine that is not limited to specifically Asian lifestyle or British lifestyle, but a magazine that integrates both British and Asian culture together, representing the new generation of British Asians in the UK. Aiming at both male and female’s in the 18-30 age group.

Brit-Asian constantly works alongside top PR companies, radio stations, newspapers, record labels and the film industry on providing the latest information for readers.

Recently Brit-Asian was featured in Jay Sean, Birdman, Lil Wayne and Kevin Rudolf’s music video ‘I Made It’.

See it here http://www.youtube.com/watch?v=F_7baOCYg-Q